• The 24 hour clock will be used for global content (e.g. 09:50).  All 4 digits must be populated, using a leading zero where necessary.
  • To avoid confusion, ‘midday’ and ‘midnight’ should be used as appropriate i) because 12am/12pm are often confused and ii) where use of the 24 hour clock is not common.
  • The 12 hour clock (e.g. 6.50 pm) can be used on pages intended only for a local market  - ’am’ and ‘pm’ are to be used without any punctuation ie. not a.m. or p.m. Do not use leading zeros ie. not 06.50pm.